Photograph of Kay Plantes

Kay Plantes is an MIT-trained economist, business strategy consultant, columnist and author. Business model innovation, strategic leadership and smart economic policies are her professional passions. A former Madison, WI resident, Kay now resides in San Diego, CA. The views on her blog are not those of her employer, IBM.

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December 21st, 2011

Disrupt your business model before you’re disrupted

A well-known case study by Harvard Business Review documents how Dow Corning elected to disrupt its own silicon business rather than allow competitors to steal market share by offering lower price points. The story is worth retelling because Dow Corning’s business model innovation keeps evolving to meet the needs of price-driven customer segments. As the [...]


July 27th, 2011

Insurance solutions, fast from a model business model

Here’s the situation: Just sold my Wisconsin home, my car in Wisconsin is about to be sold and I’ve yet to purchase a new one in my new home state. So I’ll lack car insurance. I don’t want to pay my rental car company’s expensive insurance rates. My Wisconsin insurer can’t help me – they [...]


July 13th, 2011

5 open-market trends fueling business model innovation and disruption

Imagine being a 4h grade teacher with a class of 25 students with widely different levels of math aptitude and competency. How do you challenge the most adept students? How do you help the laggards without boring the stars to tears? The only practical option seems to be to teach to the middle. That it, [...]